This year's eroFame in Hanover ended on 27 September 2024, bidding farewell to Hanover as a trade fair venue after 14 years. According to initial surveys among the exhibiting companies, the 13th eroFame was a complete success, with visitor numbers roughly on a par with the previous year. For the eroFame organisers, this is a further indication that eroFame is regarded as one of the most important B2B events for this industry in Europe.

After intensive discussions with key industry and retail members, the advisory boards and organisers of eroFame believe that in these challenging times for the industry, ONE strong and large show in Europe is the most efficient and targeted for exhibitors and visitors.

Therefore, in the interest of the industry, it has now been decided to focus all resources and energies on eroFame 2025 in Amsterdam and to cancel the organisation of an eroFame in Malaga/Spain. According to the organisers of eroFame, this decision has been made consciously and out of respect for the economic situation of customers.

eroFame 2025 will be a relaunch with many new features. As well as taking advantage of the excellent transport links from Amsterdam's international airport and Central Station to the RAI exhibition centre, exciting seminars and workshops are planned alongside the trade fair. The social programme in the Dutch capital will also be varied, with beach parties and canal cruises just some of the entertainment on offer.

Numerous bookings have already been received from major companies, a sign of the success of eroFame 2025, which will now take place for the first time at the RAI Amsterdam from 8 to 10 October 2025.